Your ads on Trovit Australia

Cars feed

If you own a Classified Ads website with public advertisements, include your ads in Trovit! Follow these simple steps:

  1. Prepare a UTF-8 XML feed in the format specified for our Cars vertical (see below)
  2. Send the URL link where we can read your XML feed to our contact email (Example:

Please keep in mind that we only accept feeds containing vehicle listings. We do not include bikes, motorcycles, scooters, boats, car parts, etc… at least not yet!

Upon receiving your feed, we will index your ads in Trovit as soon as possible.

If you have questions or concerns, please don’t hesitate to contact us!

XML feed format

Here are some simple guidelines for preparing an XML feed so that we can include your ads in Trovit. If you would like additional information about the XML format, check out Wikipedia.

The feed should be written in UTF-8.

The UTF-8 XML file has one ‘trovit’ tag, and one or more ‘ad’ elements. Each ‘ad’ element has the following fields:


Required fields have to be included in the feed as they contain the minimum amount of information necessary for our system to include your ads in Trovit.

  • id: id of the ad on your website (numeric or alphanumeric, however it must be unique because we use it to avoid duplicate entries)
  • url: URL of the ad on your website
  • title: title of the ad (a concise summary of the listing which does not contain your website’s name or URL).
  • content: description of the car (minimum of 30 characters)


You are not required to include optional fields. However, if you have the information, please use it! Trovit’s algorithm prioritizes higher-quality ads; therefore including more information will optimize your positioning.

    • mobile_url: URL of the ad on your site when a user is browsing on a mobile device. Useful when your website has a mobile version.
    • price: price of the car (integer value)

Please don’t include any symbols such as £, $ or €. The price is specified in AUD by default. If the price is specified in a currency other than AUD on your website, a currency tag should be included. This tag enables Trovit to convert the price to AUD($).

<price currency="USD"><![CDATA[...]]></price>

In this example, the price is specified in US dollars. Trovit will convert this to AUD.

    • make: make of the car
    • model: model of the car
    • color: colour of the car
    • year: year of the car
    • city: city name
    • city_area: city area or suburb
    • postcode: postcode
    • region: state (state abbreviations are accepted)
    • mileage: kilometers
    • doors: number of doors
    • fuel: fuel type (i.e. petrol, diesel, etc)
    • transmission: transmission of the car (manual/automatic)
    • engine_size: engine size of the car in c.c. (include only the number, do not include the unit)
    • power: power of the car:
      <power unit="kw"><![CDATA[...]]></power>

      Accepted unit measures: “cv”, “ch, “km”, “hp”, “ps”, “pk” and “cp”.

    • fuel_consumption: Car’s combined fuel consumption. If no unit measure is specified, l/100km will be used as the default unit. You can specify the unit measure used with the ‘unit’ attribute:
      <fuel_consumption unit="km/l"><![CDATA[...]]></fuel_consumption>

      Accepted unit measures: “l/100km”, “km/l”, “mpg”, “gal/mi”.

    • co2_emissions: Car’s CO2 emissions. If no unit measure is specified, g/km will be used as the default unit. You can specify the unit measure used with the “unit” attribute:
      <co2_emissions unit="g/mi"><![CDATA[...]]></co2_emissions>

      Accepted unit measures: “g/km”, “g/mi”.

    • eco_score: Free-text information about the car’s eco score.
    • seats: number of seats in the car
    • gears: number of gears
    • pictures: This tag includes the distinct images of the vehicle.
      The field that defines a specific image is <picture>:

      • picture: This tag includes the fields to specify the URL and the title of the image. You are able to specify if the image is featured with the attribute ‘featured’.
        <picture featured="true"><![CDATA[...]]></picture>

        The values available for ‘featured’ are: “true” or “false”.

        The fields to define within the element <picture> are:

        • picture_url: Image URL.
        • picture_title: Image title.
          <picture featured="true">

      The image shown in Trovit for a particular ad will be the first in the set of images for the ad, except if one of them is marked as ‘featured’.
      Choose the adequate image as this largely influences the user’s clicks.

      Trovit does not allow corporate photos with the message “Image not available”.
      If we detect this, Trovit reserves the right to block your listings.

      Once your ads are indexed in Trovit, the images associated to the ad can not be modified, this even includes if you modify the image in the feed.
      Please make sure that the new ads you include in your feed have the correct images.
      Images must be at least 160x160px and maximum 5MB.

    • date: date and time the ad was published. Valid formats: DD/MM/YYYY or DD/MM/YYYY HH:MM:SS and YYYY/MM/DD or YYYY/MM/DD HH:MM:SS.
    • expiration_date: date the ad will expire on. Valid formats: DD/MM/YYYY or DD/MM/YYYY HH:MM:SS and YYYY/MM/DD or YYYY/MM/DD HH:MM:SS.
    • is_new: 0 if it is a used car, 1 if it is a new car
    • car_type: body type of the vehicle: sedan, van, truck, convertible, SUV, coupe etc
    • warranty : warranty conditions


<?xml version="1.0" encoding="utf-8"?>
















Example XML feed

<?xml version="1.0" encoding="utf-8"?>
<title><![CDATA[2008 Toyota Prius Hybrid]]></title>
<content><![CDATA[Cruise control, Climate control, Front passenger airbag and side airbags, Front and rear head airbags, Anti-lock brakes, Traction control, Remote central door locking, Remote control alarm, Immobiliser, Front and rear electric windows, 16" alloy wheels, Front fog lights, Radio and CD autochanger, Steering wheel mounted controls, Body coloured bumpers, Electric door mirrors. ]]></content>
<color><![CDATA[Metallic Grey]]></color>
<date><![CDATA[31/02/2011 17:30]]></date>
<warranty><![CDATA[until 2011]]></warranty>


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